Lars drives Co-Innovation with customers and partners for SAP S/4HANA and leads the Regional Implementation Group for SAP S/4HANA in APJ. In his role, Lars closely cooperates with customers and partners to assess market requirements and interweave with SAP´s Cloud Suite Strategy and Portfolio. Before this he was a senior member of the SAP Business Suite Product Management organisation.
Lars’ profound experience in working with clients in different roles as Software Engineer, Solution Architect and IT-Strategist help him to analyse and transfer market and client requirements directly into the solution development process with the goal to help clients achieve competitive advantages based on requirement driven next generation software and services.
He is a frequent speaker at conferences and other industry events on SAP S/4HANA, Digital Transformation and Business Transformation strategy. His key expertise areas are Co-Innovation, IT strategy of enterprise processes, SaaS, social and hybrid concepts.